Why Law Firms Hire ProjectM

ProjectM was created to help law firm management and marketers get projects completed with expert guidance.

Independent project leadership
We provide an experienced project-management layer between law firm leadership, internal marketing teams and outside agencies and vendors.

Deep law firm experience
ProjectM has more than 25 years of experience managing complex marketing initiatives for law firms.

The right partners
We can help law firms identify and select the creative, technology and marketing partners required for a project.

Coordination from start to finish
We keep attorneys, firm leadership, marketing professionals, agencies and vendors aligned throughout the project.

Erika Ritzer, a leader in branding, design and websites, created ProjectM to eliminate the headaches and hassles of undertaking projects in-house—freeing up valuable internal resources to continue handling their daily workload.

As a business leader and project manager at boutique law firm design and technology agencies for over thirty years, Erika has led the strategy, positioning and implementation of branding programs and websites for solo practitioners to AmLaw 100 firms. Her contacts in the legal industry are unmatched, uniquely positioning her to find you the right design, content and technology partners for your project.

With a proven process from discovery through execution, Erika will expertly guide your project from start to finish including:

  • project needs analysis

  • RFP creation, fielding and response review

  • design and technology partner sourcing

  • day-to-day supervision of the entire project

  • budget and timeline management

  • progress reporting and analysis

Working with management at top law firms, she has a proven track record of getting projects completed in the toughest boardrooms.

Think of it as insurance on your investment.